| The paperless instant coupon concept is surprisingly simple. Consumers receive discounts on participating products at checkout merely by selecting the products and paying for them at the register. Combined with Unicous’ proprietary processing technology, only minor Point-Of-Sale modifications are needed to bring a retailer into the program. This allows the cash register to do all of the work of recognizing, applying and balancing for reimbursement all aspects of the electronic coupons. The entire process becomes paperless. Promoted items are identified for consumers at the shelf with colorful, explanatory shelf signage which Unicous prints and distributes to the retailers. The ease of use results in substantially more effective marketing results for CPG companies as well as huge efficiencies and greater revenue for participating retailers. EZ-PIC™ improves the couponing experience for everyone involved, consumers, manufacturers and retailers. |
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| Consumers are provided with an effortless opportunity to save more dollars, more often, on their favorite brands in the participating retailer’s store(s). Manufacturers experience an extraordinary improvement in the effectiveness and efficiency of their coupon investment. Cost per redeemed coupon is reduced by 60%-70% and participating categories experience measurable sales growth. The retailer sees manufacturer marketing dollars brought directly to their shelves, creating instant consumer savings. Brand and category sales will rise as a result. Labor costs will decrease as existing IT and POS systems eliminate the labor hours required to process paper coupon transactions. Check out lane speed will improve and customer interaction becomes more positive. EZ-PIC™ is poised to revolutionize the coupon industry. |
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| How does it all work? Find out! >> |
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